Hello cyber world!
Jay-Z has just launched a new website called Life + Times. Read below on the format of the site:
As if being a rapper, clothing line creator and businessman weren’t enough, Jay-Z (a.k.a. Shawn Corey Carter) is adding another job to his resume: editorial director.
Today, Jay-Z, along with his company SC | Enterprises, is launching a new lifestyle site called Life And Times, which covers everything from music to fashion to tech to sports. An idea that was born about one year ago, the site is curated based on Jay-Z’s interests, and the rapper works with a small staff to produce each piece of content.
Content itself is arranged in an extremely visual fashion, reminiscent of music discovery iPad app, Aweditorium (which was created by the same folks behind TheSixtyOne). One clicks on picture tiles to uncover stories (which are written in rather straight-laced, design magazine style), videos and galleries.
Take a look at the new site and let us know: Is a blog with its main selling point being that it’s curated by Jay-Z a recipe for success? Would you add this site to your must-read list?
Check it out, subscribe to it, save it as a favorite!
The layout is very different, very artsy, and you can get tidbits of information on a lot of topics, and this is just the 2nd day of the site! Check it out. Hopefully we can get a mobile app very soon.